The Only U.S. Housing Market Investment (SRS)

Housing and Money (2)

Try and find one analyst, reporter, blogger, or economist that has a positive view on the U.S. Housing Market.  When all signs point to one conclusion, even the housing optimists have to take into consideration the general consensus, which leads me to the ProShares UltraShort Real Estate (ETF) (NYSE:SRS).

The Final Hour of Trading these Days

Stocks Fall - Bear Market

Today the Dow is up 1%+ but the real story comes at the end of the trading day, the final hour of trading has been washing away gains and our portfolios just when we think everything is getting better - the Joy of Leveraged ETFs.

Why Short Sector ETFs Aren't So Smart

Investing Ideas (2)

Great article on theStreet.com by Eric Oberg - Given that the double-levered long-side ProShares Ultra Real Estate ETF (URE) was down nearly 80%, one would expect its complement (the ProShares UltraShort Real Estate ETF (SRS)) to be up 80% instead of losing nearly half of its value, given they are based on the exact same index, right?

When Shorting Real Estate goes Bad

Housing and Money

Had you bought the ProShares UltraShort Real Estate (ETF) (NYSE:SRS) the Friday before Thanksgiving, you would have paid in the $250 range for one share, today the price is at $134, a 40% drop in just 8 trading days.

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